JoHo Worldsupporter & Smokey projects

The World of JoHo

JoHo is a development organization with online platforms and support centers,
where people and organizations are stimulated and helped in personal development and international cooperation.
JoHo wants to enable people and organizations to develop and work better together, and thereby contribute to a tolerant and sustainable world
Worldsupporter header man en letters


JoHo Worldsupporter projects


Discover The World of JoHo WorldSupporter

Discover The World of JoHo WorldSupporter

The world of JoHo footer met landenkaart


JoHo mission

  •  JoHo wants people and organizations to collaborate and contribute to a tolerant and sustainable world.

JoHo purpose

  • Through the establishment of global stores (support centers), networks and internet platforms, JoHo wants to encourage and support people and organizations in sharing knowledge, making decisions and developing talent.
  • "Discover the invented wheels": the common theme in the activities of JoHo is making information available. Sharing information and bringing parties together through a practical approach saves time, money and effort. Also in international cooperation knowledge is not always shared and available resources are often underused. The wheels are being reinvented, again and again and by many organizations.
  • By setting up local support centers JoHo makes a significant contribution to successful international cooperation. Interested and enterprising people with initiatives in the field of international cooperation, development, sustainable tourism and conservation, can easily get connected, transfer knowledge and get support.  

JoHo target group

  • JoHo´s target groups are pupils, students, expats, entrepreneurs, travellers, volunteers and organizations who care about international cooperation.

JoHo themes

  • JoHo's core themes are: Talent Development (Learn & Study, Work & Career, Enterprise & Initiate) and International Cooperation (Help & Inspiration, Travel & Control, Immigration & Immigrating).

JoHo products and services

JoHo's main products and services are: coaching, advice and discounts on articles, insurances, travel services, activities, training, facilities, summaries and media.

What does The World of JoHo consist of?

  • JoHo Centers: the online and physical JoHo platforms for JoHo supporters and members.
  • JoHo World Supporter: the JoHo platform for everybody who wants to do something for another. It is an online community and marketplace for global citizens, businesses and volunteers.
  • JoHo World Summary Bank: the JoHo platform for supply and demand in the field of national and international summaries.
  • JoHo World Activity: the JoHo platform and concept store for supply and demand in terms of products, training, mediation and insurance for trips and activities abroad.
  • JoHo World Insurances & Travel Information: the JoHo platform for all your insurances, security precautions, visa, vaccinations and health services related to a short or long stay abroad.

What is a JoHo support center?

  • In a JoHo support center, you can experience The World of JoHo. You can find the JoHo support centers in several cities in the Netherlands and you can walk in, just like in a regular store.

Where can I find JoHo support centers?

  • JoHo is based in the Netherlands in The Hague, Leiden, Amsterdam, Utrecht and Groningen. Abroad, you can find JoHo centers in Manilla, Beijing, Willemstad, and with partnerships in 35 other countries.

How can I use JoHo?

  • Explore The World of JoHo and make use of the support center, websites, magazines and events.

How can I support JoHo?

  • By using the products and services of JoHo, you automatically support the objectives of JoHo.
  • You can also donate online or via JoHo support centers.
  • JoHo members allow JoHo to act in the field of development cooperation, knowledge sharing and talent development.

How can JoHo support me?

  • In addition to the support that you provide, JoHo supports you with help in choosing, advice and discounts on products, insurance, travel, activities, training, facilities, summaries and media use.

What did JoHo and its members already achieve and what are the current projects?

How did JoHo start?

  • JoHo started twenty years ago as a local youth foundation for educational support. The organisation still offers a wide variety of educational support products to students. However the focus of the organization has shifted more and more towards international cooperation and talent development.
  • JoHo now has approximately 50.000 members and the JoHo network consists of JoHo support in more than 30 countries.

What is the meaning of the name JoHo?

  • The name JoHo has had several meanings over the years. Today it refers to a more than 2000 year old quote from Ashoka. On the banks of the Ganges the Indian visionary & ruler Ashoka tried to explain to his people that all peoples of the earth are equal and can learn from each other: "Life is a Journey to Open mindedness, Helpfulness & Optimism."


"Life is a Journey to Open-mindedness,

Helpfulness & Optimism."


The world of JoHo footer met landenkaart

JoHo Projects & Initiatives

JoHo Projects & Initiatives

Develop experience, Experience development


Main theme: Global Citizenship

  • Through various promotional, incentive and advisory activities, young people, and nowadays also older people, are made aware of all kinds of possibilities of being abroad and getting involved in development. On the one hand by partner organizations in the Netherlands and abroad, and on the other hand by JoHo support centers in developing countries.
  • Annually, more than 1,000 projects are provided with manpower, funding and other resources through JoHo partners abroad. Because of these projects tens of thousand of children receive education, childcare and teaching materials. Hundreds of disadvantaged young people get the chance to start a study, setup their own business or access free (health) insurances. Hundreds of aid workers are supported when realizing their activities.

JoHo Support Centers

Main themes: Choice Improvement and Sustainable Tourism

  • Through preparation, awareness and advisory activities, backpackers and travelers are encouraged to act fair during their stay abroad. Besides that, they get inspired to use -where possible- organizations that also have proven to be "sustainable" and "world supporting'

  • Meanwhile, more than 1 million travelers and backpackers use the information activities of JoHo through JoHo support centers

Smokey Projects

Main themes: Talent Development & Community Based Tourism

The Smokey Tours

  • Smokey Tours are not just tours. They offer experience, believing that deep experience equals deep insight. The tours are unique and honest; a testimony of changing times and our global interconnectedness. All tours are guided by well-trained local Smokey Tours tour leaders, from underprivileged communities to running eye-opening tours around Metro Manila
  • All tour leaders are part of the JoHo Insurance for Talent Programme which assures them and their families of Health Insurances.
  • Smokey Tours hopes to bring societal change in our communities, either small or on a much bigger scale. It is a huge goal, and they work in small steps. It is not easy, and sometimes things go smoothly, sometimes not at all.

The Smokey Health Center 

  • Providing positive and meaningful impacts on those living in the slums have been the goal since the inception of Smokey Tours. We have distributed relief goods and given qualitative training on health and disaster preparedness that will surely help the slum community cope with the daily challenges that they face. Cooperation and coordination with non-government organizations, people’s organizations and concerned individuals have been vital in successfully addressing these short to medium term social issues as we race to reach our goal.

The Smokey Art & Work Center

  • We believe that mental illness is nothing more than an illness, nothing more, nothing less. That it is not a mental disability if the person affected can function in society provided the illness, like all other illnesses, is properly managed. 
  • In a society that is increasingly becoming insensitive to the plight of people with mental illness, we have taken the cudgels to promote the advocacy of eliminating all shame and stigma and creating a support group for artists with mental illness and their caregivers – Boxless Society.  

The Smokey Library


JoHo World School Bank

Main theme: Knowledge Sharing

  • JoHo World School Bank materials: a multimedia initiative facilitating pupils and students to donate their school materials, extracts and excercises (written in English or Spanish). These materials are made available to pupils and students in developing countries, both online and (partly) in print.

  • Read more


JoHo WorldSupporter

Main themes: Global Citizenship & Knowledge Sharing

  • A community website for those who actively want to work for a world where everyone, independent of origin, can lead a good life. Anyone can contribute to the community, by creating a profile (resume), and by blogging about activities and experiences that contribute to global citizenship.

  • The main goal of this multimedia platform, for and by 'supporters', is to exchange knowledge internationally and to make already invented wheels more available

  • JoHo WorldSupporter Magazine operates as a multimedia initiative with WorldSupporter blogs, songs, stories, recipies, advice, statements, photos and videos about global citizenship at work, on holiday, at school or in leisure time.


Millennium DO

Main theme: Global Citizenship & Integration

  • "Millennium Do" encourages and facilitates young people to inspire others, through their own global citizenship, to actively contribute as well. Apart from that, Millennium Do stimulates talent development of young people.

  • The program is focused on the millennium development goals and practical ways to achieve these goals.

  • The program ran between 2011-2015, with a preceding similar program (called "JoHo Xplore") between 2005-2009.

  • Initiative in The Netherlands

JoHo World market & travel pawn

Main theme: Collaboration & Sustainable Tourism

  • Worldsupporter Market is a thrift store where used or surplus travel items are offered for sale, via the Web and in JoHo support centers

  • Initiative in The Netherlands

  • Read more


JoHo WorldSupporter is funded out of three sources:

  • contributions of JoHo donors
  • contributions through JoHo activities
  • contributions from sponsorships and grant

Direct effects

  • Already more than 1 million travelers and backpackers used the available information in the JoHo support centers
    or got inspired by the activities of JoHo and JoHo members
  • Already more than 11 million online visitors use the choice advice and other tools for sustainable and fair experiences abroad
  • Since 2002 +/- 20,000 supporters went on the road using JoHo's services. On average they donated 575 euro as a direct contribution to the various projects. Locally one spent an average of 300 euros at local small sized companies. Through the contributions of intermediary organizations an extra 300 euros per person is put into the local economy. On an annual basis, this adds up to more than 2.000,000 euros.
  • Annually, more than 1,000 projects are provided with manpower, funding and other resources through JoHo partners abroad. Because of these projects tens of thousand of children receive education, childcare and teaching materials. Hundreds of disadvantaged young people get the chance to start a study, setup their own business or access free (health) insurances. Hundreds of aid workers are supported when realizing their activities.
  • The "Millennium Do" participants reached with their fundraising for their projects an amount of > 1 million Euro

Indirect effects

  • An average of 50,000 friends and family members are directly involved in JoHo member activities through social media and direct contact.
  • 30% of these friends and relatives plan to become active themselves too, in the Netherlands or abroad.
  • 1% of these friends and relatives actually visit them and spend another 850 euros on average.

Join us: JoHo member- & donorships


Go to the International member- & donorship


Go to Dutch member- & donorship


JoHo Smokey projects


JoHo & Smokey Projects - Bundle

JoHo & Smokey Projects - Bundle

Smokey Projects - The Goals & Initiatives

Smokey Projects - The Goals & Initiatives

Smokey Goals, Projects and Initiatives

  • Smokey Tours hopes to bring societal change in our communities, either small or on a much bigger scale. It is a huge goal, and we work in small steps. It is not easy, and sometimes things go smoothly, sometimes not at all. 
  • To know more about what we do, read our Newsletters, ask our Freelance Tour Leaders or email us and see how you can be a part of it. 
  • We try to do the things the best way we can, and we always try to find ways to be more Sustainable.
  • Thank you all very much for supporting us!

The Goals

  • Smokey Tours aims to improve the living conditions in Baseco’s almost unreachable areas.
  • Providing positive and meaningful impacts on those living in the slums have been our goal since the inception of Smokey Tours. We have distributed relief goods and given qualitative training on talent development, health and disaster preparedness that will surely help the slum community cope with the daily challenges that they face. Cooperation and coordination with non-government organizations, people’s organizations and concerned individuals have been vital in successfully addressing these short to medium term social issues as we race to reach our goals.

The Projects & Initiatives

  • Due to COVID-19 and safety concerns, we have discontinued our tours and our projects. Our freelance tourleaders are taken care of, with allowances so they have some funds until they find other work. 
  • In 2020, we have started working together with Project Propel more closely, to exchange skills and talents. Smokey Tours has helped with our tourleaders to start the Talent Development in the slum community that Project Propel supports.
  • Another project with Project Propel is the start of the Floating gardens in area of mangroves of the PRCMO in Baseco as livelihood of 10 families with the goal of Nutrition. Due to COVID-19, the project is on hold. 
  • Furthermore, Business/families in charge of water filter system have been selected in partnership with Project Propel and through ocular assessment with the following criteria: Each resident was hand selected due to their community reach, accessibility, and proximity to water hose/source. 10 Families and their communities can have life long clean water, which will decrease diseases and the families can drink cheaply more clean water.
  • In 2019, after we have done a Baseline study in Baseco. We have focussed our Energy on Talent Development. We want to help people help themselves, to gain confidence and to be able to provide for their families. We give Talent Development Programs in Baseco, with the goal that people can find a paid job.
  • In 2019 with donations we have funded our Baseco Recycle Worker Project, where we have trained 6 Baseco Recycle workers and their communities. After 6 months, they were able to function by themselves, with the tools needed, saved and partly funded, like a Tribike or a cart to pick up Garbage.
  • In 2019 we have started after the fire disaster to give loans to community members, with coaching and money, they are able to rebuild their businesses and to provide for themselves. 


  • In 2018 we continued our Efforts in the Community in Health Projects, we support a group of 45 pregnant ladies. With folic acid and with skills training regarding healthy food, living and breast feeding. 
  • In 2017 we opened a Health Center - for the people of - Aplaya in the barangay Baseco, Manila. Aplaya is the part of Baseco that hardly receives any help from NGO’s because of its remote and isolated location. The Health Center has been a place where individuals and/or families can go to check on their physical and mental well being, for medical consultation and treatment and/or to obtain medicines - if necessary. The goal is to improve the conditions of the people of Baseco by treating diseases or illnesses and providing them with clean water, so they will be able to avoid water borne diseases. The local Health Workers are visiting the community to check and help the weak and sick people. 
Smokey Projects - The Job & Training Center

Smokey Projects - The Job & Training Center


Smokey Job Center & Talent Development

  • In 2019, we have started a small Job Center in Baseco, so we can inspire and help, people to help themselves.
  • We will recruit and train more Freelance Tour Leaders, and they will help the community with their Talent Development.
  • In slum communities, as in any other place, are a lot of people with talents and skills, you will see.
  • It is just a way of helping others to discover their talents and to help people to find a job, with job application training and intensive coaching and guidance.

Smokey Baseco Recycle Workers Project

  • In the last quarter of 2018, we have started together with the Pasig River Rehabilitation Commission (PRRC): the Baseco Recycle Workers Project.
  • Every 6 months, for the duration of 1,5 years, 3 Recycle Workers will be paid and trained to segregate and recycle waste.
  • Together with the households in their own communities, trainings on Solid Waste Management are given. 
  • After 6 months, the Baseco Recycle Workers own their own cart and can provide for their own Livelihood.
Smokey Projects - The Tours

Smokey Projects - The Tours


Smokey Tours Social Impact


Our Freelance Tour Leaders

  • We empower, train and give livelihood to people from impoverished areas to run safe and eye-opening tours for our guests in Manila. Our Freelance Tour Leaders are an example in their communities; they learn, learn to take the lead and help others. It has been a journey to teach our Freelancers work ethics and to coach them finding a future job somewhere else. Smokey Tours wants to be a stepping stone for our Tour Leaders, after 2 years they make place for new Tour Leaders.

Our Guests

  • We aim to raise awareness about social issues and to bridge the gap between people from different backgrounds. Our Slum Tour in particular gives our guests a chance to experience something unique. We hope to plant a seed in their conscience so that they think about the world and about helping out. 

Our Communities

  • We use 100 % of the profit of the Slum Tour to improve the living conditions in underprivileged communities. We work towards the goal that our communities are equipped and empowered to create social change for themselves and others. We focus on Talent Development and we want to empower them and to help them to help themselves, so that they may learn to stand independently.
Smokey Projects - The Community Library

Smokey Projects - The Community Library


    • The Community Library collects educational books to freely lend to the kids in BASECO, by creating a habit for reading, kids may eventually elevate themselves from their impoverished state of affairs.
    • Smokey is supporting by soliciting guests to donate books and funding to build shelves and a roof for all the books, to be kept safe and dry. 
    • In the Community Library are also activities being held for the kids, like origami by our Japanese volunteers, remedial teaching by our Dutch volunteers, reading and writing by our own tourleader(s)
    Smokey Projects History : The Health Center

    Smokey Projects History : The Health Center



      The Health  Center

      • Bearing great news last 2017, all the planning and hard work bore fruit as we established our health center in collaboration with the residents of the slum of Baseco. On 13 May, the newly constructed community health center began its arduous task of attempting to treat about 4.000 adults and children for the first 12 months and consequently increase the number as the years progress. This is approximately 15-20 residents a day, 6-days a week. As we provide free health care to the people, we will also provide them with skills and knowledge to avoid and prevent diseases and to be able to live healthy lives in the best way possible given their dire situation. Smokey Tours also provides a livelihood to community trained health care workers who would otherwise be peeling garlic for a living and earning a measly PhP 60 a day.



      JoHo & Smokey Projects
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      • Leave footprints on the site by adding pages to your own bundles

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      Contact & Insurance Advice



      Online & Mail: use the contactform

      Tel & Appointments +31 (0)88-3214567 (Monday-Friday 12.00-16.00)

      JoHo support centers in NL: The Hague - Utrecht - Leiden

      Why Insurances through JoHo

      Why Insurances through JoHo

      • Specialized: in emigration, work, internships, study and travel abroad.

      • Service: JoHo offers multiple travel insurances by multiple companies. Thanks to JoHo's extensive experience, it can offer support in case of problems with insurers, as well as advice and fast and personal handling.

      • Safe: JoHo is recognized as a trustworthy intermediary for insurances.

      • Social: by purchasing an insurance through JoHo you provide a talented student in The Philippines with health insurance

      Why Should You Take Out A Travel Insurance?

      • The chance of getting injured or ill is generally higher than when you would have stayed at home. The medical care you will need can be very expensive, even more so if you are treated in a private clinic.

      • If you have to fly back because of family circumstances, the flights might be more expensive than your original flight because you have to fly on short notice.

      • You might have to deal with the damage, loss or theft of your luggage.

      • In case of emergency it can be difficult to figure out what to do. A good travel insurance will have an assistance team on standby for you 24/7 and will be able to tell you what steps to take.      

      Why Should You Specifically Take Out A Travel Insurance For A Long Trip Abroad?

      • Often regular travel or health insurances only cover trips for a maximum number of days (for example 60, 90 or 180 days). 

      • Depending on your home country, your health insurance might not offer any coverage for treatment abroad.

      • During a long trip you might consider specific activities, like paid work or volunteering. Regular travel insurances often don’t cover these kind of activities. The same goes for adventurous/ hazardous sports like skydiving, scubadiving and bungee jumping.

      More on why to use JoHo

      • JoHo is one of the few organisations  where you can directly purchase a comprehensive range of foreign insurances from a variety of insurers. As with our other products and services, we believe that you should be able to choose between the best, the most cost effective and the most specialised insurance.

      • JoHo offers various possibilities from combining insurances to assisting in transferring from one insurer to another.

      • When you purchase an insurance policy through JoHo, you will not pay more than if you had purchased it directly from the insurer. Sometimes (through special collective agreements) you will even pay less.

      • JoHo offers support with problems that may arise with the insurer. Sometimes disagreement with claims, cancellation notice or insurance premiums can occur. In this situation it helps if you have the assistance of an organisation who has an established relationship with the insurer.